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 By Katrina Doran.
The Inaugural DANI Awards, created by Digital Advertising Northern Ireland to celebrate and reward and recognise the best of the digital industry was held at the Hilton Hotel in Belfast on Friday 11th November.
The style at the glitzy black-tie event was ultra glam with a mix of floor length gowns and sassy cocktail dresses. Finalist for Digital Business Person of the Year Yolanda Cooper (pictured left) from iON Digital Marketing dazzled in a black strapless satin gown with a feathered fishtail skirt.
Cool FM's Sarah Owens shimmered like a statuette in a black dress with gold paisley print pattern. Libby Kinney from the Equality Commission was elegant in Una Rodden Couture black satin dress, which showed off her enviable figure.
The DANI girls looked fabulous as always - with DANI MD Naomh McIlhatton wearing a figure-hugging strapless gown with embellishment.
My fellow judge Jill Culbertson looked stunning in a sexy cheongsam style dress and evening gloves.
The DANI Awards 2011 Winners were
Best App: Lookaly, Best B2B Campaign: Equality Commission (iON), Best B2C Campaign: Treat Ticket, Best Social Media (SME): Boojum (Mammoth), Best Social Media (Corporate): Cool FM, Best Viral Campaign: Belfast Giants, Best Web Design: Todd's Leap (Creative Media), Best Online Strategy: Belmore Court Motel, Business Person of the Year: Russell Moore.
Congratulations to all the winners, runners up and highly commended - as a member of the judging panel I can honestly say we were thorough to a fault and all the winning entries were well deserved.
Photography by Kelly McAllister.
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